Gold SIP Guide — Monthly Gold Investment Plan

Systematic gold savings made simple — save monthly, buy jewellery at maturity with bonus benefits

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Gold has been the preferred savings instrument for Indian families for generations. But buying gold jewellery in one lump sum can strain your finances, especially with gold prices touching record highs in 2026. A Gold SIP (Systematic Investment Plan) at a jewellery store solves this problem by letting you save a fixed amount every month and convert your accumulated savings into jewellery at the end of the plan.

Londe Jewellers offers a Monthly Gold Savings Plan that makes gold ownership accessible, disciplined, and rewarding. Whether you are saving for a wedding, a festival purchase, or simply building wealth, this guide explains everything about how Gold SIP works and why it might be the smartest way to buy gold.

How Does Gold SIP Work at a Jewellery Store?

A Gold SIP at a jeweller like Londe Jewellers works on a simple principle: you deposit a fixed monthly amount over a set period (typically 11 months). At the end of the plan, the jeweller adds a bonus amount (often equivalent to one month's instalment). You can then use your total accumulated amount — deposits plus bonus — to purchase gold jewellery from the store.

Step-by-Step Process

  1. Enrol: Choose a monthly instalment amount (e.g., Rs. 1,000, Rs. 2,000, Rs. 5,000, Rs. 10,000 or more) and register for the plan at any Londe Jewellers store.
  2. Pay monthly: Deposit your fixed instalment every month for 11 consecutive months. Payments can be made in-store or through supported digital methods.
  3. Receive bonus: After completing 11 instalments, Londe Jewellers adds a bonus amount equivalent to one month's instalment to your account.
  4. Purchase jewellery: Use your total accumulated amount (11 instalments + 1 bonus = 12 months' worth) to buy any gold jewellery, diamond jewellery, or silver jewellery from our collection.
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Gold SIP Calculation Example

Let us see how a Gold SIP at Londe Jewellers works with different monthly amounts:

Monthly Instalment Duration Your Total Deposits Bonus (1 Month) Total Available for Purchase Effective Return
Rs. 1,000 11 months Rs. 11,000 Rs. 1,000 Rs. 12,000 ~9.1% bonus
Rs. 2,000 11 months Rs. 22,000 Rs. 2,000 Rs. 24,000 ~9.1% bonus
Rs. 5,000 11 months Rs. 55,000 Rs. 5,000 Rs. 60,000 ~9.1% bonus
Rs. 10,000 11 months Rs. 1,10,000 Rs. 10,000 Rs. 1,20,000 ~9.1% bonus
Rs. 20,000 11 months Rs. 2,20,000 Rs. 20,000 Rs. 2,40,000 ~9.1% bonus

Note: The bonus effectively gives you a 9.1% return on your deposits (1/11), which is better than most savings accounts. Additionally, if gold prices rise during the plan period, you benefit from the gold price appreciation when you make your purchase at the current rate. Actual terms may vary — please confirm at the store.

Gold SIP vs Other Gold Investment Options

There are many ways to invest in gold in India. Here is how a jeweller Gold SIP compares to other popular options:

Parameter Gold SIP (Jeweller) Gold ETF Physical Gold (Coins/Bars) Sovereign Gold Bond (SGB)
Minimum Investment Rs. 500-1,000/month ~Rs. 500 (1 unit) Price of 1g gold (~Rs. 8,500+) 1 gram (Rs. 8,500+)
Returns Bonus (~9%) + gold appreciation Gold price appreciation Gold price appreciation 2.5% interest + gold appreciation
Physical Gold Received Yes — jewellery of your choice No (paper/digital) Yes — coins/bars No (digital, redeemed in cash)
Making Charges Applicable on jewellery Expense ratio (~0.5-1%) Small premium over spot price None
Lock-in Period 11 months None None 5 years (8-year maturity)
Liquidity Converted to jewellery at maturity High (sell anytime) High (sell to any jeweller) Moderate (after 5th year on exchange)
Storage No storage needed until purchase No storage needed (digital) Locker/safe required No storage needed (digital)
Tax on Gains 3% GST on jewellery purchase 12.5% LTCG after 1 year 12.5% LTCG after 2 years Tax-free on maturity
Best For Those planning jewellery purchase Short-term gold exposure Those wanting physical metal Long-term investors (5-8 years)
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Benefits of Gold SIP at Londe Jewellers

  • Disciplined savings: A fixed monthly commitment ensures you consistently save towards your gold purchase without the temptation to spend elsewhere.
  • Free bonus: The bonus instalment from the jeweller is essentially free money — an immediate return of approximately 9.1% on your deposits.
  • Budget-friendly: Start with amounts as low as Rs. 1,000 per month. There is no need to arrange a large lump sum for your jewellery purchase.
  • Flexibility in purchase: At maturity, you can choose any jewellery from the entire Londe Jewellers collection — gold, diamond, or silver.
  • No market timing: You do not need to worry about when to buy gold. The SIP approach spreads your investment over time.
  • Wedding planning: Gold SIP is ideal for families planning weddings. Start a plan 11 months before the wedding and have your jewellery budget ready with a bonus.
  • Festival purchases: Time your plan to mature before Diwali, Akshaya Tritiya, or Dhanteras for festival jewellery shopping.

Who Should Opt for Gold SIP?

Gold SIP at a jeweller is ideal for:

  • Families planning a wedding jewellery purchase in the next year
  • Salaried individuals who want to save a fixed amount monthly towards gold
  • Parents planning to gift jewellery for milestones like birthdays, graduations, or engagements
  • Anyone who wants to avoid the burden of a large one-time jewellery expense
  • Festival shoppers who want to budget in advance for Diwali or Akshaya Tritiya purchases

Ready to start? Visit any Londe Jewellers store in Nagpur to enrol in our Monthly Gold Savings Plan today. Check the current gold rate to understand the value of your future purchase.

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Frequently Asked Questions — Gold SIP

What is Gold SIP at a jewellery store?
Gold SIP (Systematic Investment Plan) at a jewellery store is a monthly savings scheme where you deposit a fixed amount every month for a set period (usually 11 months). At the end, the jeweller adds a bonus instalment (typically one month's amount), and you can use the total to purchase jewellery. It is a disciplined way to save for gold purchases without a large one-time expense.
What is the minimum monthly amount for Gold SIP at Londe Jewellers?
You can start a Gold SIP at Londe Jewellers with a monthly instalment as low as Rs. 1,000. Higher amounts like Rs. 2,000, Rs. 5,000, Rs. 10,000, and Rs. 20,000 per month are also available. The more you save monthly, the larger your jewellery purchase at maturity. Visit our stores or contact us for current plan options.
What happens if I miss a monthly instalment?
Missing instalments may affect your eligibility for the bonus amount. The specific terms vary, so we recommend paying all instalments on time. If you face difficulty, visit the store to discuss options. In most cases, you can still use your deposited amount towards jewellery purchase even if the plan is not fully completed, though the bonus may not apply.
Can I get a cash refund instead of buying jewellery?
Gold SIP plans at jewellery stores are designed for jewellery purchases, not cash refunds. The bonus is provided as an incentive for buying jewellery from the store. The accumulated amount must be used to purchase jewellery from Londe Jewellers. Please read the terms and conditions carefully when enrolling.
Is Gold SIP better than buying gold all at once?
Gold SIP offers two key advantages: first, the bonus instalment gives you approximately 9.1% extra value. Second, it removes the burden of arranging a large lump sum. However, if gold prices drop during your plan period, you would have been better off buying at the end. For most people, the disciplined savings habit and the bonus make Gold SIP a smart choice.
Can I buy diamond or silver jewellery with my Gold SIP maturity amount?
Yes, at Londe Jewellers, your Gold SIP maturity amount can be used to purchase any jewellery from our collection — gold, diamond, silver, or platinum. This gives you complete flexibility to choose pieces that match your needs, whether it is a gold necklace, diamond ring, or silver anklets.
How is Gold SIP different from Gold ETF?
Gold SIP at a jeweller is a savings scheme that results in physical jewellery, with a bonus from the jeweller. Gold ETF is a financial instrument traded on stock exchanges that tracks gold prices — you never receive physical gold. ETFs offer liquidity but no bonus. Gold SIP is better if you plan to buy jewellery; ETFs are better for pure financial investment in gold.